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Ripple’s Seven Pillars

Ripple Effect Images’ mission is to harness the power of visual storytelling to help scale solutions for women and girls globally. We identify best practice aid programs and document their innovative solutions. Using our films and images, aid organizations have raised millions of dollars to expand their programs. Ripple’s dynamic photo library is a unique collection of world-class images and video footage that is shared and repurposed in hundreds of ways. The extraordinary Ripple Effect team includes Pulitzer Prize, World Press, Emmy Award, and National Humanities Medal winners. Ripple is dedicated to covering under-reported issues that impact women and girls. Chief among those issues are our Seven Pillars: Water, Food, Health, Education, Energy, Economic Empowerment and Climate Change.

``When drought parches wells and streams, someone must carry water. When storms bring devastation and disease, someone has to nurse the sick. Climate change hits hardest on the planet’s vulnerable edges. If women hold up half the sky, what do we do when it seems the sky is falling?``

Barbara Kingsolver, Ripple Effect Images Contributing Writer

Problem: Climate Change

70% of those who die in any climate disaster are women. In drought, they walk for hours to find water for their families. As survival becomes impossible, rural women are usually the last to leave, often bringing along their children and the elderly.

It is a fact that the highest impact programs that mitigate climate change are those that invest in women and girls. Ripple’s aid partners train women to adapt to a changing climate by developing new skills, replanting millions of trees and creating reliable water sources.

Watch our films on Climate Change:

Problem: Water Availability

Pollution and climate change have made the availability of clean water more limited than ever. Some regions face devastating drought conditions, while others face rising seas, erosion and flooding. The never-ending search for water keeps women from more productive activities, and keeps girls from going to school. Ripple’s aid partners support water programs that train and empower women to build and manage water systems, use renewable energy to
move water, and scale strategies to maximize conservation.

Watch our films on water availability:

Problem: Food Security

Women and girls represent as much as 80% of the agricultural labor force in many parts of the world, yet they are often prevented from owning land, marketing their goods and gaining access to sustainable agricultural practices.

Ripple’s aid partners promote sustainable agricultural and nutritional education, help advocate for equity in land ownership, and provide cooperative models for marketing and microfinance.

Watch our films on Food Security:

Problem: Health

Poor families, especially in rural areas, have little or no access to health care. The number one killer of women and children in the developing world is Household Air Pollution (HAP), which claims 4.3 million lives every year….more than AIDS, malaria and tuberculosis

Ripple’s aid partners engage local women in implementing strategies to deliver health care information, assessment and treatment, ensuring that women, who are usually the primary care givers, are educated about how to care for the sick and prevent further illness.

Watch our films on health:

Problem: Energy

Billions of people rely on fuels that are not sustainable. Burning these fuels contributes to deforestation and greenhouse gas emissions and, in many cases, creates dangerous indoor air pollution. Women and girls must travel increasingly further as fuel sources disappear, often putting themselves in danger and spending valuable time away from home. The hours spent looking for resources prevents them from pursuing education, income generating activities and sustainable practices.

Ripple’s aid partners engage local women entrepreneurs to provide energy efficient solutions including solar and healthy cooking and heating options that reduce reliance on solid fuels.

Watch our films on energy:

Problem: Education

The single best way to help cultures value women is to show how valuable they are! And the single best way to promote value is to ensure that girls have equal access to education. An educated girl will marry an average of 4 years later, have fewer children, are less likely to tolerate abuse and will see that her own children are educated.

Ripple’s aid partners find innovative ways to remove obstacles that keep girls from reaching educational parity with boys in their communities. Programs that offer economic opportunity to mothers and other family members are often part of the solution.

Watch our films on education:

Problem: Economic Independence

Women without economic independence often feel trapped in very difficult situations because their options are so limited. Those who find a way to earn their own money not only lift their families, they also lift their communities and inspire other women entrepreneurs.

Ripple’s Aid partners promote female entrepreneurship via micro-finance, vocational training, innovative marketing and women’s cooperatives.

Watch our films on economic independence:

The solution to all these problems is simple:

Women.

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